I’m a London-based photographer with over 18 years of experience in beauty photography, although my work extends to fashion, product, and editorial photography as well. My journey into photography began spontaneously in Donetsk, Ukraine, in the spring of 2007 when I purchased my first digital camera. By 2008, I upgraded to a DSLR, and my passion for photography quickly grew. What started as a hobby soon became a profession as I developed an understanding of how to evoke emotions through my work.

Before diving into photography, I earned a Master’s Degree in AI, a field I was deeply passionate about before it became mainstream. It was a tough decision to leave IT behind, but photography ultimately captured my heart. Even though I switched fields, my technical skills and knowledge from IT still play a vital role in my photography. I use my IT background to solve complex technical challenges in lighting, retouching, and equipment management, giving me a unique edge in my work.

In 2010, I began specialising in beauty photography, with a strong focus on studio lighting and post-production. I started collaborating with talented teams of stylists, makeup artists, and retouchers, which raised my work to a new level. Over the years, I’ve expanded my creative direction to include photo manipulations, blending photography and art in unique ways.

Throughout my career, I’ve refined my approach to working with a team, ensuring that each shoot is executed with precision and creativity. I’m always experimenting with new lighting techniques and retouching methods to push the boundaries of my craft.

In 2022, I relocated to the UK due to the war in Ukraine, but my passion for photography remains as strong as ever. I continue to offer professional photography services, bringing my experience and artistic vision to every project.

Commercial Rates

For brands, agencies, e-commerce, product, editorial, and advertising work.

Half Day (up to 4 hours): from £500
Full Day (up to 8 hours): from £900 Extra Hour: £120/hour

Includes:

• Professional studio or on-location photography
• Lighting setup and direction
• Pre-production support
• Standard post-production (colour correction)
• Online gallery for selection
• Commercial usage license (non-exclusive, UK-only)

Extras:

• Advanced retouching: from £35 per image
• Assistant / stylist / MUA: upon request
• Studio/location hire: billed separately if not client-provided
• Rush edited images delivery: +50%

 Private Rates

For individuals, portraits, couples, creative projects, etc.

Mini Session (1 hour and one edited image): £150
Standard Session (2 hours + 3 edited images): £250
Creative/Styled Session (3-4 hours + 5 edited images): £450 Extra Hour:£80/hour Additional retouched images: from £20 per image

Terms & Conditions

• A 50% deposit is required to secure your booking (non-refundable for cancellations within 72 hours).
• Remaining balance is due on the shoot day or upon delivery of final files.
• Final images are delivered within 7–10 business days, unless otherwise agreed.
• All commercial work includes a standard usage license. Extended or exclusive rights are available for an additional fee.
• Travel within London is included. Additional travel expenses may apply outside this area.
• RAW files are not provided unless agreed in advance (additional fee may apply).
• Rates listed are starting prices – custom quotes are available for larger or ongoing projects.

If you’d like to request a custom quote or discuss your project in more detail, feel free to get in touch via contact form or WhatsApp +447770513331.